As users’ expectations become more sophisticated, organizations must respond with solutions that allow people to connect in a media-rich, social, relevant and engaging forum. Whether those users are inside or outside the firewall, they’re online or using mobile devices, comprised of customers, employees, partners or prospects is unimportant. What is important is that they expect to be able to participate in a meaningful and powerful way. And if your organization can meet those expectations, you’ll have a competitive advantage.
An Enterprise 2.0 approach from Open Text can help you achieve that competitive advantage three ways: by empowering people, fostering agility and controlling your brand.
When you empower people with media rich, collaborative, social experiences, you drive creativity and profitability. When you can capitalize on business opportunities and enable innovation because you have access to relevant insight and resources anywhere on any device, you foster agility. And when you can enforce governance, security and consistency across a unified global web channel, you control your brand.
All three are key to succeeding and prospering in the new Web 2.0 world order.
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In August 2009, Forrester Research premiered The Forrester Wave™: Collaboration Platforms, Q3 2009.
View a recorded webcast, with featured guest Rob Koplowitz from Forrester Research, Learn more >>
The Open Text ECM Suite offers a variety of Enterprise 2.0-inspired solutions designed to support the Social Workplace and Social Marketplace.
Open Text Extended Collaboration connects people with processes. It enhances the team collaboration capabilities of Open Text Document Management and Open Text Content Lifecycle Management with project and community workspaces, tasks, polls, discussion forums, blogs, FAQs, community calendars, wikis, real-time collaboration, and more.
Open Text Web Solutions are designed to help you keep pace with the Web 2.0 revolution. They provide tools for authoring, maintaining, and administering sophisticated Web sites that offer a compelling visitor experience and that integrate content from many internal and external sources seamlessly. When Open Text acquired Vignette, it enhanced the already impressive Web Solutions portfolio with a powerful Web content management foundation to build out a successful Web strategy.
Open Text Social Media unlocks human potential. It brings together all of the social tools that have defined the modern Internet into a safe organizational framework. Users have their own personal dashboards and profiles, can work with each other using communities, blogs, and wikis, can find each other using social search, and have the choice of Web or mobile access. With the addition of Vignette’s social media portfolio, organizations can extend the social media experience beyond the enterprise, allowing customers, prospects, partners and employees to form engaging online communities that include rich content, Web 2.0 features, and the advanced capabilities of video and personalization.
Open Text's Digital Media Solutions put rich media at users' fingertips. They provide a specialized set of content management services for ingesting, browsing, searching, viewing, assembling, and delivering rich media content types, including images, audio, video, Adobe Flash, and so on.
Open Text Visualization brings the value of your content to life. It enables the expression of digital content into common objects so they can be freely assembled, displayed and shared.
Bank of Nova Scotia
Open Text helps major financial institutions launch new systems based on Web 2.0 tools to foster collaboration among employees worldwide...more
International Standards Organization (ISO)
International Standards Organization (ISO) had the challenge of developing and publishing standards faster to match evolving market needs, but, at the same time, fully preserving the "due process" ensuring openness, transparency, and the application of the consensus principle to international standards development...more
Northrop Grumman
Open Text Communities of Practice enables groups of people with common interests to get together and share information and expertise...more
Hyatt Corporation
Hyatt is one of the world's premier hotel companies. Learn how Hyatt empowers employee collaboration and communication across multiple languages and cultures...more
Telefónica
Telefónica is the largest Spanish telecom provider. Their main challenge was to put a content management model in place that utilized a single data repository, enabling staff in different departments to work collaboratively in real time. Learn how Telefónica generates and transforms knowledge to provide a solid foundation for its continued success...more
Cohn & Wolfe
Cohn & Wolfe is a strategic marketing and public relations agency with core areas of expertise in consumer, digital, healthcare, technology, and corporate communications. Learn how Cohn & Wolfe created a social network that empowered its employees and improved business...more
An effective Enterprise 2.0 strategy requires a holistic approach that factors in all of the 2.0 content being created. Open Text has an innovative track record in Web-centricity, collaboration, and search. We help organizations apply records and archiving rules to content across many systems—from email, Microsoft Office SharePoint Server, SAP applications, and Oracle applications to our own content repositories.
The Foundation of a 2.0 Strategy:
Click the links below to learn more about the elements that comprise the foundation of an Enterprise 2.0 strategy:
Experience Optimization
Optimize the end user experience through personalization, language preferences, analytics, voting, tagging, blogs, and moderation.
Workgroup Optimization
Optimize collaborative applications that enhance the variety of workgroup structures in an organization—such as teams, projects, communities of practice, and program offices.
Enterprise 2.0 Content Management
Provide flexible use of wikis, forums, blogs, tagging, and real-time collaboration. Provide advanced handling of rich-media content, with special emphasis on video, which is quickly becoming the de-facto format for 2.0-style work.
Make Enterprise 2.0 Content Safe
Manage Enterprise 2.0 content holistically, alongside other content repositories, providing a consistent implementation of archiving, disposition, retention, and compliance policies.
Find Before Search
Intuitively find and deliver information relevant to the user’s current context and present that information without the user explicitly searching for the same.
To learn more, read our Enterprise 2.0 Whitepapers.
Open Text Partners with the University of Waterloo to Create Leading Institute for Web 2.0 and Digital Media
“From Facebook to YouTube to Wikipedia, we are witnessing a revolution in the way consumers socialize, share knowledge, and harness collective intelligence,” said Tom Jenkins, Executive Chairman and Chief Strategy Officer for Open Text. “But we’ve only just begun. There’s enormous potential to build on what’s been created so far, and apply these new technologies to business, government, and culture in new and exciting ways. Through our partnership with the University of Waterloo, we’re planting the seeds of that innovation right here in the Waterloo Region.” More about the partnership.
See highlights of this initiative on the Stratford Institute OTO community (registration required).